News

Webbox Packaging Changes

Wednesday 27th June 2018

Webbox takes first steps in commitment to using 100% recyclable packaging.

Webbox has made their first steps to using 100% recyclable packaging by changing the trays used for their bestselling 400g retort trays.

The popular pet food brand, along with sub-brand Webbox Natural, will be replacing the black polypropylene trays used for their wet dog food trays to white polypropylene trays.

On average over 3 million black trays are used by the pet food brand per year and steps to remove them have already taken place, with all black trays being replaced by the recyclable white trays later in the year.

Tony Raeburn, CEO of Pets Choice, brand owner of Webbox commented: “Plastic waste is a worldwide concern and we recognise that urgent action is required by all businesses to change existing packaging and find improved solutions that are recyclable or reusable.”

“While technology is constantly evolving and the recycling of black plastic could improve, we have made this change to ensure that the trays we use are recycled. We expect to see the replacement of the black trays in production in the coming month”.

You can see the Webbox Natural range available here.